imac macbook camera social media photography

No, Your iPhone Photos Aren’t Good Enough

In today’s digital age, we are living in a very visual world. Smartphones are becoming more advanced every day, particularly the quality of Smartphone cameras.  Every two years, Apple continues to top their latest iPhone with an even better one– each time, the camera continues to get sharper and have higher definition. In fact, the…

video marketing

Hey! You should be in a video.

Our friends at Always Abounding know pretty much all there is to know about creating amazing social media marketing content and high quality video. Here’s what they have to say about video media in 2019. In the movie Hugo there’s a charming side story about the earliest days of filmmaking. One of the main characters…

South Made Marketing Google My Business page

Google My Business and Local SEO

Did you know that over 80% of searches happen on mobile devices? Most of these searches are people seeking information about local businesses. Weather they are looking for the best place to eat or shop, looking for directions or trying to find the best company to hire, most people start with a Google search. Google…

Marshall Stair for Mayor 2019 Web Design

South Made in the News

As a marketing agency, it’s not every day that we talk about ourselves. In fact, what we usually do is boast about our clients, develop their brands, and make sure that they are getting the recognition they deserve in their markets. The team at South Made is pleased that since creating a profile on Clutch…

5 Ways to Get Brand Marketing Right

Looking for ways to effectively market your brand. We have five suggestions on how to be sure your business strategy is set up for success. 1. Know your audience Before you dive in, know your market, Forbes says. Who are you marketing your products/services to? If you aren’t sure of your audience, digital marketing specialists…

The Future Of Social

We recently took part in a seminar that was focused on the future of social media and digital marketing. What we came away with is that user experience is going to be the biggest way to target and attract clients. One interesting fact we learned is how Netflix is capitalizing on user experience. It’s crazy,…

Thumbtack Feature - How to Hire a Web Designer

Thumbtack Feature – How to Hire a Web Designer

It’s time. Graduate from build-your-own basics and let a pro bring your online presence to the next level. The problem is, how the heck to hire a web designer? A top-rated Thumbtack pro, Derek Lushbaugh of South Made Marketing in Knoxville, Tennessee, has some answers. Learn what to ask, what’s available, and what you can…

Social Media Management FAQs

A decade ago, social media management didn’t exist. Today, however, most companies are using social media in some capacity, and if they’re not they should be. The problem normally arises though when businesses either don’t have the time, the desire, or the skills to take on their own social media campaigns. Thus, enters the social…

ORIS Intelligence Web Design

Why is a Website So Important?

  In today’s digital world it is more important than ever to have a strong web presence. Your website is a digital billboard for your brand. Small businesses have enough competition competing with “big box” brands that you can’t afford to not have a solid representation in your local market. We work with our clients…