And just like that- another social media platform has entered the chat. Instagram’s counterpart and Twitter’s rival, Threads, was released to the public on Wednesday. Literally overnight, Threads gained over 10 million users (side note, were you one of them?) Threads: What is it? Threads is a new app built by Instagram for users to…
Are you influenced? In today’s digital age, the influence of social media extends far beyond connecting with friends and sharing moments. It has transformed into a powerful force that shapes various aspects of our lives, including our dining choices. According to the New York Post, a recent survey commissioned by Barclaycard Payments and conducted by…
In the ever-changing digital world, Google has introduced a new feature called Google SGE (Search Generative Experience), which leverages photos and reviews from Google Business Profile listings. Google Business Profile is a tool that allows businesses to create an online presence and provide information about their products or services. It also lets customers leave reviews…
In the present digital world, restaurants endeavor to construct a meaningful relationship with their chosen demographic quickly and productively. As technology progresses, digital marketing tools such as Spothopper, an app providing web design, social media, and e-mail marketing components, have emerged. However, it is essential to take into consideration the needs of your restaurant while…
Businesses need to seek ways to stay ahead of their competition and achieve growth. We share a variety of digital marketing strategies and tools to grow on our blog, some of which include: Social media trends Why businesses should invest in SEO How advertising on Google Maps benefits businesses A strategy that should be quickly…
Google Maps is an essential tool that has transformed the way we navigate and explore our world. However, it is not just limited to providing directions and locating businesses; it can also help businesses reach a wider audience and grow their customer base. Advertising on Google Maps is an essential step in the digital age,…
Data is something that is looked at each and every day, but often times it helps to have it shared. Sharing Google Analytics access is something that our marketing team does every single day, but done responsibly. The right amount of access needs to be granted. Such as, you allow too little access and it…
At South Made Marketing, our agency policy and recommendation to clients is to ALWAYS maintain full control of your domain name registration. Unfortunately, we hear the following statements too often: how do I access my domain? I can’t access my domain. Someone else registered my domain and I don’t have the login. How to delegate…
It’s time to reevaluate how you think about marketing your business. Stop thinking about marketing as individual campaigns. Traditionally we have been wired to think in terms of social media, a website, a blog and maybe running some Facebook ads or even evaluating the impacts of radio. A marketing campaign that is social media focused…
It’s no secret that Instagram and Facebook are changing, and the proof is in the numbers, and the numbers don’t lie. Will Instagram and Facebook always be essential platforms for your small business? Absolutely. But, there may be some shifts your small business will have to take to grow sales organically– without spending money on…
