Did you know that more than 51% of smartphone users have discovered a new brand or product from a web search on their phone? Even if you didn’t, you know how important search engine optimization and SEO services are to your website’s success. Most forms of traffic have to be paid for, such as advertising.…
Staff Blog Series – Aly TikTok is a short-form video sharing social media platform that offers its users a wide range of editing tools. TikTok originally pulled a fan base of predominantly young users creating 15 second clips of themselves lip-syncing to trendy songs. Despite the deceptively simple premise of the platform, TikTok has a…
Small businesses, in particular, have been hit with a particularly hard year. If major businesses are being forced to lay off significant percentages of employees and shut down certain programs, small businesses have been positively crippled by the COVID-19 pandemic. Many have faced this crisis by moving more online than they were before. But if…
Search engine optimization may sometimes seem overwhelming, especially when you do not understand the intricacies of web page rankings. SEO services offered by a digital marketing company can help a company present their products and services to the right audience at the right time through their website. 55% of businesses now invest in professional SEO…
For a platform that everyone uses multiple times a day you’d think it would be very easy to understand the do’s and don’ts of posting. Instagram and Facebook use an elaborate mathematical equation that determines who sees your posts. It is more important than ever to use social media marketing to help grow your brand,…
Can you remember when you first created your Facebook account? Sitting in as one of social media’s oldest platforms, it was created in 2004. And by 2012, it had claimed the title of “Largest social network in the world,” with over one billion account users. With it’s rather interesting background/history, we will spare the details,…
Online searches are one of the most common and popular ways for consumers to find businesses today. However, nearly 90% of searchers haven’t decided on a company when they begin searching online. With some clever forethought and the help of some online specialists, you can use this indecision to your advantage and help draw in…
While marketing was once comprised of paper advertisements, radio spots, and television commercials, today much of the marketing field has become digitized with more and more marketing being conducted via social media. If your business isn’t currently taking advantage of social media management, here is what you need to know. What is Digital Marketing and…
With the ever-changing technological advancements in the world of business, there is a need to invest in digital marketing to keep up with the trends. Out of all businesses that adopt digital marketing strategies, only 22% achieve the desired conversion rate. The SEO service providers you choose will determine the success of your marketing plans.…
Digitalization is more important than ever before. Because more and more people are using search engines to find businesses and services, it is prudent for you to maintain a strong online presence. Failing to do so can not only make your business harder to find, but it can make consumers more likely to choose another…
