It can be hard to grasp sometimes, but we live in a digital world that places a lot of importance on how things look and function in the digital space. Businesses, organizations, and all kinds of websites are no exception and need to be optimized to be the best that they can be. Since the…
Why SEO? This is a common question on the lips of many marketers today. It seems every day there is a new strategy coming out that claims to be the Holy Grail for business owners. The ultra-competitive B2B market sphere makes it even harder for brands to determine what works and what doesn’t. It is…
If you are looking at your analytics and wondering why your conversion rates are not what you expect, it could be a problem with your web hosting. Conversion rates are affected by many factors, including your social media services, your content, your web design, and the speed at which your pages load. While you can…
Many small business owners find themselves at a crossroads when they are trying to make a decision about whether to hire a web design company or take the DIY path. The answer? Businesses should always hire a web design company. You should not leave the fate of the success of your website up to chance.…
If your small business isn’t taking advantage of search engine optimization, it needs to be. Search engine optimization, or SEO, can help your business create a user-friendly and engaging website that can be more easily found on search engines such as Google. Think about how many times a day you might go to Google to…
Shop small Saturday, shop local campaigns, holiday open houses, sales… all things small businesses do to generate revenue during the gifting season. But what you can actually do to help your local bars, restaurants, shops and more around the holidays? Support Their Social Media Campaign Did you know you only see posts from 10% of…
When you have a website, your main goal is to attract as much attention as you can from your customers. After all, the more engaged your viewership, the more likely you are to make sales and win customers. Investing in the right SEO services will help grab their attention in the first place. With so…
STAFF BLOG SERIES – DEREK You can create all the engaging content you want but it won’t mean anything if your website won’t load. Part of running a successful business is maintaining an easy-to-navigate website. A major component of your site’s success is its speed. In fact, almost half of internet users — 47% actually…
Staff Blog Series – Gabi With technology constantly changing it is crucial for businesses to keep their marketing at top of mind. Businesses brand themselves to keep up with the day-to-day life of consumers. With the use of social media skyrocketing, it is easy for companies to get their name out directly to customers. Although,…
Social media management is an important aspect of any digital marketing campaign. Any web design company worth their salt will tell you to establish a page for your business across the top social media platforms. If you’ve been neglecting your presence on Facebook, Google, and Instagram, you might be losing customers to your industry rivals.…
