Photography & Videography

Visual storytelling is one of the most impactful marketing methods. An image isn't just seen; it's felt and remembered, making it a powerful way to communicate and convert.

THE BASICS

Custom content that will share your story

In a world inundated with content, standing out requires more than just generic visuals. Our marketing team brings years of photography and videography experience to create custom content that captivates and converts. From ideation to execution, we ensure each image and video drives traffic and engagement, steering clear of ineffective stock imagery.

WHAT MAKES IT SOUTH MADE

ideation, creation, and collaboration

Tailored Ideation

Strategic Content Creation

It's not just about capturing the perfect photo; it's about understanding what visuals trigger action. Whether it’s setting up the right shot for Instagram, website content, or print ads, our approach considers all aspects like angles, props, and lighting to create content that resonates and is optimized for its intended platform.

Custom Content

Beyond Stock Images

Your imagery does heavy lifting. It tells your brand’s story, sets expectations for your customers, triggers emotions, and aligns with your branding. We create impactful, bespoke imagery that reflects the uniqueness of your brand, avoiding ineffective and uninspiring stock images.

Featured Across Prestigious Platforms

Nationally Recognized

Our images have not only captured the attention of audiences but have also been featured in prominent national and local publications, including Whiskey Advocate, Food and Wine, and Maximum Magazine, as well as beloved local outlets like Downtown Knoxville and Visit Knoxville.

tactics & trends

Timely Updates and Expert Perspectives on Photography & Videography

south made marketing team discussing social media management strategies

Effective Social Media Management Strategies

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Melissa and Derek from South Made Marketing discussing Google Maps advertising

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Our Mission is to make an impact

The South Made Team

When you work with South Made, we immerse ourselves into your brand so we can tell your story through online experiences. Your team just got bigger!

Melissa Lushbaugh

Founder

Derek Lushbaugh

Founder

Jenn Adams

Senior Digital Designer

Hallie Marsh

Marketing Manager

TJ Love

Social Media Specialist

Whitney Flowers

Social Media Specialist

That's what they said

When you work with South Made, we immerse ourselves into your brand so we can tell your story through online experiences. Your team just got bigger!

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