Marketing for Brands That Make People Feel Better

We build sophisticated, HIPAA-compliant brand, social, and digital marketing strategies for medical practices, med spas, and wellness brands

+180%

Average Patient Inquiry Growth

4.9★

Google Rating Maintained

3x

Average Lead Volume Increase

100%

HIPAA-Compliant Strategy

The Problem & The Fix

Patient Trust Is Hard to Build. We Help You Earn It

The health and wellness market is highly competitive and built entirely on trust. Prospective patients are looking for expertise, authority, and real results before they ever book a consultation. South Made specializes in marketing for medical practices, plastic surgeons, med spas, and wellness brands, delivering the visual polish, educational depth, and strategic credibility your audience expects.

Why Medical & Wellness Brands Choose South Made

We understand the unique regulations and trust dynamics of healthcare marketing. We combine high-end creative with data-driven search engine optimization and review management to position your practice as the premium choice in your market. We build campaigns that convert browsers into booked patients.

Upscale bar interior with curved counter, bar stools, liquor shelves, brick walls, large windows, and warm lighting.

The Challenges We Solve for Healthcare Brands

Building Patient Trust

Patients are highly discerning and look for proof of expertise and authority before booking. We build trust by showcasing credentials, client results, and educational content.

HIPAA Compliance

Healthcare marketing requires strict adherence to privacy regulations. We build HIPAA-compliant digital marketing, lead capture, and communication systems.

Disputing Bad Reviews

One negative review can damage a medical practice's reputation. We manage your reviews and build a consistent stream of new positive reviews to maintain a high rating.

The Receipts

Real Results from Our Health & Wellness Services

Need more answers?

Health & Wellness Frequently Asked Questions

Yes. We build and manage HIPAA-compliant marketing, lead capture, CRM, and communication systems for all our medical and wellness clients.

We work with plastic surgeons, medical spas, dermatology practices, wellness clinics, fitness brands, and holistic health professionals.

Our in-house copywriters specialize in translating complex medical concepts into clear, patient-friendly copy that educates, builds authority, and complies with healthcare advertising guidelines.

We build HIPAA-compliant marketing systems, avoiding PHI in ad targeting, using compliant lead capture forms, and ensuring all patient communications meet regulatory standards. We work with your compliance team to ensure every campaign is fully approved.

Most clients see meaningful improvements in online visibility and lead volume within 60-90 days. SEO and reputation management build over 3-6 months, while paid advertising can drive results within the first 30 days.

See it in action

Our Health & Wellness Portfolio

Recent Insights

Timely Updates and Expert Perspectives on Health & Wellness

Your Move

Let's Build Your Health & Wellness Brand

Your prospective patients are looking for a brand they can trust. Let's give them a reason to choose yours.

OUR 2026 RECRUITMENT VIDEO IS HERE!!! ⚡️🌊🌺

Rush Week may be over, but recruitment is just getting started. This video can only capture a glimpse of what it’s like to be part of South Made, and we’re so excited to find the next creative people who will join us this fall for internships.

Intern applications are open on our website through August 20. Skip the traditional resume and show us what you can do. We can’t wait to see what you come up with!

⚡️Rush ΣM 2026
ΣM BID DAY 2026 🥥🌴🌺🏄🏼‍♀️🐬

Our team had way too much fun reliving college for the day and wrapping up Rush Week together. This recruitment campaign has been such a fun way to share more of our team and start looking for who might join us next.

And because this whole campaign is really about finding great people, we made one of the bids official...💌 Chloe is joining South Made full time, and getting to surprise her during Bid Day made the celebration even sweeter!

Fall internship applications are open through August 20, so head to our website and send us something creative. Maybe your bid is next. ⚡️
We want YOU as a new recruit 💗

Fall internship applications are officially open, and this is not your average recruitment process…

Skip submitting just the standard resume. We’d much rather see your creativity in action. Submit something that shows who you are, what you can do and why you would fit right in at South Made. Full details on our internship page. 

Rush is open through August 20th. Apply at the link in our bio. 

⚡️Rush ΣM 2026, day two
We figured our next class of creatives deserve a proper recruitment season. 

Fall 2026 internship info coming soon. ⚡️
Ready to create cool sh⚡️t? 

We are hiring! We’re looking for two creatives to join our social media team in our Knoxville office. Although Knoxville is our headquarters we work everywhere. 

Ideal candidates: 
Love to be social, travel, read, research, create content. It’s even better if you’re a foodie, enjoy cocktail culture, real estate, photography and events. 

Learn more and apply on our website. No remote positions available. This is an in-person opportunity. 

South Made Marketing | Knoxville Social Media and Marketing Agency ⚡️
⚡️Now Hiring: Social Media Assistant + Social Media Coordinator

South Made Marketing is hiring a Social Media Assistant and a Social Media Coordinator to join our Knoxville based team. Both roles will support the planning, creation, coordination, and management of social media content for clients across a variety of industries. Both positions are in-person. We do not offer remote opportunities. 

The appropriate position will be determined based on each candidate’s experience, skill level, and ability to independently manage responsibilities. 

Learn more and apply at SouthMade.com 

Social Media Marketing | Knoxville Tennessee
Besides the obvious. Obviously. 

South Made Marketing | Knoxville based | social media | content creation| marketing agency. 

We’ve been doing all the marketing things for over 22 years.
Introducing SOUTH MADE COLLABS ⚡️ KNOXVILLE’S INFLUENCER & CONTENT CREATOR NETWORK

South Made believes that real, organic, genuine engagement is more influential than just “Influencer Marketing”, or a pay to play (or post) approach.

Whether you’re the friend who always knows the newest restaurant before anyone else, the person documenting every cocktail, or someone who simply loves being part of exciting experiences, South Made Collabs was built for you.

South Made Collabs is an exclusive network of content creators, influencers, models, photographers, food lovers, and socially connected locals who get invited to collaborate with some of the region’s most exciting brands. 

Joining is simple and free. 

Complete your Collabs profile and tell us what you’re passionate about. 

You don’t have to have 100,000 followers.

We’re looking for people who genuinely enjoy creating content, love discovering new places, and know how to tell a story online. 

Learn more & sign up (link also in bio and stories)
New Branding + Web Design ⚡️ 

Introducing @levelswealth > We had the opportunity to bring bold vision to life through a brand identity that feels as elevated and intentional as the clients they serve.

Built for the people who play at the highest level. Levels Wealth isn’t your typical wealth management firm, they help founders, executives, and professional athletes make smarter money moves through strategic financial planning, cash flow management, and investing. 

Let’s create cool sh⚡️t
SouthMade.com
Lunch the South Made way. 

Wait, is this what marketers really eat?! 
SouthMade.com Let’s create cool sh⚡️t
A little bit of what the South Made crew was up to this week.

Content creation | Marketing | Social Media in Knoxville and everywhere.  SouthMade.com Let’s create cool sh⚡️t.
south made marketing slogan create cool shit rotating in a circle South Made Marketing logo white

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