22 Years. 1,000+ Brands. One Agency Built to

Take you to the next level

Since 2004, we've worked with over 1,000 brands across the country, and a few beyond it. We combine creative instinct with 22 years of real marketing experience to build brands that don't just reach their audience, they stick with them.
Our History
South Made Marketing logo
A lot has changed in the digital marketing world since we started in 2004, and so has our firm. What started as a boutique web design firm known as ZBolt Designs has grown into a full-service marketing agency that is now South Made Marketing.
2007-2010
Early Web Design Era
In the early days, our focus was building functional, visually engaging websites that helped businesses establish their first real presence on the World Wide Web.
2010-2015
Social Media Marketing
With the rise of platforms like Facebook and Instagram, we shifted toward building brand voices online, creating content that sparked engagement and fostered digital communities.
2015-2020
Targeted
Marketing & SEO
Data-driven strategies became essential, allowing us to combine SEO with highly targeted campaigns. Right audience, right message, right time.
2020-2025
Short-Form Revolution
The explosion of platforms like TikTok and Instagram Reels transformed attention spans, pushing us to create fast, impactful, and highly creative short-form video content.
2025-
PRESENT DAY
Today’s marketing landscape is a dynamic mix of data, creativity, AI-driven insights, and multi-channel experiences. Success depends on staying agile and authentic.
2010-2015

Social Media Marketing

With the rise of Facebook and Instagram, we shifted toward building brand voices online, creating content that sparked engagement and built real digital communities.
2020-2025

Short-Form Revolution

The explosion of TikTok and Instagram Reels transformed attention spans. We adapted fast, building a short-form content practice that drives real engagement for our clients.
2004-2010

Early Web Design Era

In the early days, our focus was building functional, visually engaging websites that helped businesses establish their first real presence online.
2015-2020

Targeted
 Marketing & SEO

Data-driven strategies became essential, allowing us to combine SEO with highly targeted campaigns. Right audience, right message, right time.
2026-

Present Day

Marketing today is a dynamic mix of data, creativity, AI-driven search, and multi-channel storytelling. We study the shifts, catch the next wave early, and make sure our clients are positioned before everyone else catches up.

Street Cred

Two Netty Awards. 1,000+ brands served. Clients in five countries. A viral campaign that put a Knoxville baseball coach on national news. We don't just say we're good at marketing, we have the receipts.

Our team covers the full spectrum: web design, graphic design, photography, video, social media, SEO, strategy, and content. We're not a vendor. We're the marketing department most growing businesses wish they had.
Your Move

Let's Build Something Worth Following

You don't need a massive budget to build a bold brand. Let's start the conversation with our team.

We are excited to announce a very special design event. Introducing @knoxvilledesignsummit 

The inaugural Knoxville Design Summit will take place November 13–14 @rtlodge 

Created by Brittney Barb, Natalie Clayman and Courtney Martin. Together they are brining local architects, interior designers, builders, industry professionals, and homeowners together for a curated event featuring networking opportunities, panel discussions, and collaborative conversations. 

Learn more on their recently launched website. 😉 Website Design & graphics by South Made Marketing
Girls who compete. Girls who lead. Girls who show up for each other. 💪🏼🏐

South Made is proud to sponsor the Lady Blazers CBA Girls Volleyball Team, because we’re all about backing young women who are putting in the work. 

Strong female leaders are built through developing confidence, teamwork, discipline, failure and grit. Show up, show out and lock in!! 

Let’s get after it, Lady Blazers. 🔥🏐 Good luck in your tournament.
We’re excited to announce that Melissa Lushbaugh has been nominated and elected to the 2026 Board of Directors for the Knoxville branch of the American Advertising Federation (@knoxaaf).

During her time on the board, Melissa will serve on several committees, including the Programs & Public Service Team and Communications Team, while also leading the Scholarship Team, which awards an advertising scholarship to deserving students pursuing a future in the industry.

This opportunity is a reflection of her commitment to the advertising and marketing industry, her continued investment in her craft, and her belief in giving back to the next generation of creative professionals.

We’re incredibly proud to see her take on this role and bring her experience, perspective and passion for the industry to AAF Knoxville.

Congratulations, Melissa! We can’t wait to see all you accomplish in this next chapter.
Did you know pizza is the most instagrammed food? 

Speaking of pizza! We recently launched the website for @redchimneypizza 

Cozy comfort food in Tellico Plains. 🍕 Wood fired pizzas made fresh with local ingredients and plenty of heart. Pair your meal with a craft cocktail or beer from the bar and finish it off with hand-dipped ice cream and the laid-back taste of small-town Tennessee charm. 

Stop by, say hi, grab a slice.
OUR 2026 RECRUITMENT VIDEO IS HERE!!! ⚡️🌊🌺

Rush Week may be over, but recruitment is just getting started. This video can only capture a glimpse of what it’s like to be part of South Made, and we’re so excited to find the next creative people who will join us this fall for internships.

Intern applications are open on our website through August 20. Skip the traditional resume and show us what you can do. We can’t wait to see what you come up with!

⚡️Rush ΣM 2026
ΣM BID DAY 2026 🥥🌴🌺🏄🏼‍♀️🐬

Our team had way too much fun reliving college for the day and wrapping up Rush Week together. This recruitment campaign has been such a fun way to share more of our team and start looking for who might join us next.

And because this whole campaign is really about finding great people, we made one of the bids official...💌 Chloe is joining South Made full time, and getting to surprise her during Bid Day made the celebration even sweeter!

Fall internship applications are open through August 20, so head to our website and send us something creative. Maybe your bid is next. ⚡️
We want YOU as a new recruit 💗

Fall internship applications are officially open, and this is not your average recruitment process…

Skip submitting just the standard resume. We’d much rather see your creativity in action. Submit something that shows who you are, what you can do and why you would fit right in at South Made. Full details on our internship page. 

Rush is open through August 20th. Apply at the link in our bio. 

⚡️Rush ΣM 2026, day two
We figured our next class of creatives deserve a proper recruitment season. 

Fall 2026 internship info coming soon. ⚡️
Ready to create cool sh⚡️t? 

We are hiring! We’re looking for two creatives to join our social media team in our Knoxville office. Although Knoxville is our headquarters we work everywhere. 

Ideal candidates: 
Love to be social, travel, read, research, create content. It’s even better if you’re a foodie, enjoy cocktail culture, real estate, photography and events. 

Learn more and apply on our website. No remote positions available. This is an in-person opportunity. 

South Made Marketing | Knoxville Social Media and Marketing Agency ⚡️
south made marketing slogan create cool shit rotating in a circle South Made Marketing logo white

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